Will A Colour Revamp Improve Your Website?

Your business colour choice is going to play a huge part in how well your business does and the progress it makes. Think about what it is you do or what you are trying to sell. Does the colour you have chosen for your brand portray exactly what you want it to? If the answer is no, it may be time for a colour change.

This can be a daunting task as the initial colour you choose is what people are going to remember about your business. Changing this can cause confusion for regular customers, they may think they have the wrong brand. As long as you advertise a colour change enough, and everyone is aware. You will find this to be amazing for your business and will help to portray the right message to new customers.

One thing we will say is don’t go changing the colour every couple of months. This should be a one-time solution. If it does not help, consider other options that may work.

Simple Ways To Improve Your Website

When your business has its own website, you will understand how important it is to have something professional that works to sell your products or services. So, if this is not happening, what can you do to improve it.

First, we would start with the written content on your website. What your viewers are reading on your website needs to draw them in and make them feel as if what you are offering is right for them. You don’t want simple words and lots of words. You want it to be to the point and easy to follow. So, ideally, you should look into working with a professional writer to improve this aspect of your website.

You should also focus on the design aspect of your website. This can help to improve your website as a professional design is going to help sell your business. It is going to help make aspects of your website easy to follow and understand.

Online Website Builder or Professional Website Developer?

When you are a business owner, it is important that you invest some time into creating an online website. The debate is whether you should build this yourself using an online website builder, or whether to use a professional website developer.

Of course, both of these options come with their benefits and disadvantages but deciding which one is best for you can be challenging. With online website builders, you are able to do this yourself, you have control. But this does take a lot of your own time that could be spent doing other things. With this option, you may also find that your website looks similar to those that others have built using the same online builder.

If you decide to use a professional web developer, you do have more freedom. You are able to design the website exactly how you want, as well as the professionals, are able to add new design features. This will also give you more time to work on other aspects of your business whilst the developers are hard at work on your website. The only downside is the price, you will need to ensure that the price fits within your budget.

Is Using An Online Website Builder A Good Way To Create Your Businesses Website?

When you are researching ways to create a website for your business you will come across two main options. Working with a professional website developer, or using an online website builder.

Using an online website builder is a cheaper option for you to create your own website for your business. But is using an online website builder really the best option?

Some online website builders do require you to have some knowledge in website development to be able to use them effectively. It is not always a simple solution for creating a website on your own and you may put yourself in a sticky situation. Saying that some online website builders are a simple drag and drop situation that will be easy for people to master. However, some of these websites made using these platforms do not look professional and may draw away customers.

Should I Invest In A Green Website?

There are many websites hosting servers that offer many different benefits. Some of the most popular include load speed, storage, and being environmentally friendly. One of the less s[oken about is being environmentally friendly, also known as green web hosting.

But, should you invest in the opportunity of having your website hosted by a green server?

There are many benefits to having your website hosts by a green web hosting server. The main one being that you will be helping the environment. You will be using a website hosting server that is giving back to the environment by using sources that mother nature provides us with for free.

Another benefit of using this type of website hosting software is that it can be a huge selling point for your business. Especially if you are a website development company creating green websites for businesses. A lot of people are now becoming environmentally conscious and want to play their part in helping to save the environment. So, if they see an opportunity to have their website powered by green energy they will take it.

However, there are still a few disadvantages to this hosting option. The main one being that your load speed may be slower than other options. This is because the power is more natural so it may take slightly longer to load your website.

At the end of the day, it is up to you what you want from your website. Green website hosting is a good way to effectively help the environment without needing to change your daily routine. But if website load speed is more important to you, you may wish to use an alternative option until green web hosting has been able to improve as this is still a new website hosting option.

Choosing A Style For Your Website

A lot comes into play when you are choosing a style for your website. Today, we are going to share with you some of the basics, helping you to choose the best style for your website.

Colour Scheme
One of the most important aspects of your website style is your colour scheme. You want this to portray your business perfectly, as well as run smoothly throughout. Choosing your colours carefully is key as you do not want them to clash and make your website unapproachable.

Pages
Another key aspect of your website style is the number of pages you wish to have. When styling your website it is key to know what pages you will be having on your site. Some people chose to have one single page showcasing all information. Whereas others choose to have multiple pages so information is separated and easy to find. The choice is yours, but knowing this will help you to design and style an effective website.

Font
Another key aspect of your website style is your font choice. Ideally, you want your fonts to be the same throughout your website with not many changes if possible none at all. The font you choose is key to your website style as it will bring your website together. You want this font to be clear and easy to read so it draws people into your website.

Images
Another important style aspect you will need to consider is the use of images. You will need to decide where on the page you want them to go, what you want them to look like and what theme they need to follow. This is all important in ensuring your website continuously follows the same style.

These are just a few of the many aspects you need to consider when choosing a style for your website. Ensuring you know all of these before you head to a designer and developer will help make the process more of a breeze.

Why Is An Online Portfolio Useful?

When speaking to your local website designer and web developer, they will likely discuss with you a variety of different website options. One of these will be creating an online portfolio. Today, we want to share with you why this type of website may be useful to you!

If you are someone who offers a service but are not able to sell this through an eCommerce site, it may be useful for you to have an online portfolio. This helps you to be able to showcase the type of work you can produce. Showing people your standards. As well as providing them with the vital contact details and information for if they do wish to work with you.

Another reason when an online portfolio may be useful is if you are looking for work. Some job industries will require to see a sample of your previous work. A good way to be able to send these to lots of employers is with an online portfolio. It allows them to be able to view your samples, without the fear of them being able to steal your work.

Why Is Your Website Copy Important?

There is a huge misconception that your own website copy is not as important as the design or development. Whilst it may not be as important as a fully working and professionally designed website, it is still important.

Your website copy can let you down if it is not professionally written!

You may not know this but we do subconsciously judge everything we read. If you are planning to shop somewhere or work with someone, to then notice spelling errors, your mind will automatically think something is wrong. Simple mistakes are easy to make, but they are just as easy to avoid.

Hiring a professional copywriter, whilst it will cost you a fee, to begin with, will be worth it in the long run. Professional copywriters have the skills to write excellent copy that will be able to help your business to flourish. Writing website content that will help your website to sell your business not divert people away.

Most website development companies will be able to offer you full packages that include working with a copywriter for your own website copy. However, if this is not something they offer, you can get in touch with freelance copywriters who will be happy to help you with their skills.

Any website copywriter will work closely with you. Ensuring that they are fully understanding your business and the facts of your business. Portraying all of your key points in a professional manner that will help to sell your business.

If you decide to work with a copywriter for your website content, you will not be disappointed. They will help you in ways that you would never have thought possible. You may even be able to discuss with them including blog writing services within their costs as this is a good way to boost your SEO by keeping your website current.

Should I Work With A Freelancer To Create My Website?

Creating your own website for your business can be a very daunting process. There are people out there who offer web design and development services in your area that can help you. Most people will decide to work with well-known brands for their website design and development. However, this is not always affordable for all. Another option is working with freelancers to create your dream website.

Now, working with freelancers will offer you the benefit that they are generally lower priced than larger companies, some may even offer discounts if you allow them to showcase your site on their portfolio. These freelancers will also be 100% focused on making your website perfect as this is their very own project.

However, when working with a freelancer in the website design and development industry it can be risky. It is likely that they will not be able to offer you support packages. While they will be happy to help you with training on your website and fixing any minor issues. Large issues may incur a large cost for your freelancer to fix.

Choosing A Web Desing Company For Your Website

So you have created your own business and the next step for you is creating your own online presence. This can be extremely difficult for any company as designing a website is extremely daunting. This is when you may look into hiring a web design company to help you along the way. It is extremely important for you to consider a few aspects when choosing to work with a web design company, these include:

What’s Included In The Cost?
You should also research each and every company to find out what is included within the cost. Some companies will charge a standard price for a website of a certain number of pages, with each extra page being an extra cost. This can become expensive and is the main reason why you should see what is included.

Where Is The Company Based?
It is always a good idea to know exactly where the web design company you wish to work with is based. Some companies will require an in-person meeting to discuss and share the designs of your website. It is ideal that you work with a company you can travel to, so you avoid any disappointment.

Do They Have Good Customer Reviews?
Have a look at the companies customer reviews. It is easy for a company to showcase on the website all the good they have to offer. But customer reviews are where you will see truly what the company is all about. Consider a company with better customer reviews, as these are more highly appreciated.

These are just a small selection of things you should consider when choosing to work with a Web Design company. At the end of the day, you want to work with a company that is good with their customers, will listen to them, and offer you the best value for money.